Tillamook

Student Project | Grassroots Activation


The Problem: 

 Tillamook isn’t well known on the East Coast


The Ask:

 Design a Grassroots Activation for Tillamook Cheese Slices somewhere along the I-96 Corridor



The Idea:









Onto the Gouda Stuff
Pre Kick-Off












Let’s Get CheesyEvent Merch and Set Dressing






You Won’t Brie-lieve the Details
Click to See More about the Event








Special Thanks to:
Account Managers: Nicole Goffena & Will Robertson
Strategists: Gabe Bernabe, Tosh Jones & Chris Raible
Media Planning: Raina Cabine & Carlos Ramirez
Other Copywriters: Gurleen Kaur
Art Directors: Jason Cervantes, Aya Boutwell & Ashton Hoffman